Livemore has appointed Paul Lewis as sales director of mortgages as the company expands its later life proposition.
Lewis has more than 20 years of experience in financial services and joins MortGage 1st, where he was head of partnerships.
He previously held senior positions throughout the industry, including as a national development manager at Mansfield Building Society.
Livemore has reinforced a growing focus on the Equity Release market by a successful launch of the product range in January.
The appointment comes as a result, since sales director Les Pick transitions to the newly created role of Equity Release sales director to lead the indictment in this segment.
Livemore says that since he became a member, Pick played a “crucial role” in expanding the reach of the company and building strong relationships with intermediaries.
Livemore Chief Executive Officer Leon Diamond says: “We are pleased to welcome Paul to the team at such an exciting time for Livemore. His experience and track record in financial services will be invaluable as we continue to expand and innovate. “
“At the same time, we are very happy that lessons will lead our strategy for release release. He has played an important role in our success so far, and his passion for the market will ensure that Livemore stays first in later loans. This is a fantastic step forward for our company and the customers we serve. “